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Sunday, November 10 • 09:00 - 10:00
Building Lasting Local Brand Partnerships That Go Beyond the Blog

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Establishing a niche is increasingly important in travel blogging, which is why more and more bloggers are choosing to specialise in just one city, region, or country – and why more and more brands are choosing to work with those who do. While becoming a destination expert can limit opportunities to work with international brands, being a recognised authority can also create new opportunities to develop deep and lasting relationships with local travel companies that can be more mutually beneficial in the long run. In this session, destination-specific bloggers and travel brands will learn about various opportunities that exist for local 'experts', both through and beyond the blog. We’ll go over ways of monetizing your FAQs, why and how destination specialists can work with local and global brands, what to look for in who you partner with, and how to set up 'offline' affiliate tracking systems.

avatar for Jessica Schmidt

Jessica Schmidt

Hamburg Marketing
Jessica studied political science and law before entering the PR industry. After 12 years of agency experience for renowned clients such as Ebay, Unilever, and Disney, she joined Hamburg Marketing. For the past three years, she has been responsible for blogger relations and influencer... Read More →
avatar for Amanda Mouttaki

Amanda Mouttaki

Amanda Mouttaki is an American writer, blogger, and entrepreneur based in Marrakech. She is the voice behind the popular website MarocMama which inspires readers from all over the world to visit Morocco and broaden their horizons on the country, its traditions, and its cuisine. Amanda... Read More →
avatar for Julie Dawn Fox

Julie Dawn Fox

Julie Dawn Fox in Portugal
Julie Dawn Fox moved to central Portugal in 2007 and swiftly fell in love with the country. Her award-winning travel blog, Julie Dawn Fox in Portugal, helps independent travellers discover the beauty and culture of Portugal and to plan their own unique trips by providing practical... Read More →

Sunday November 10, 2019 09:00 - 10:00 EET
Omega, Radisson Blu Hotel Elizabetes iela 55, Centra rajons, Rīga, LV-1010, Latvia